Seeing Systems: Insight & Reframing
We combine/blend deep empathy with rapid testing to turn
bold ideas for products, systems, places, learning, experiences, & services—from “what if” into “what works.”
We investigate both the human experience and the systemic forces at play, so we can uncover patterns, power dynamics, and hidden barriers that influence how change happens (or doesn’t). We spark curiosity, invite collaboration, and gently shift the lens from symptoms to systems.
We uncover who holds influence, whose voices are missing, and which stories shape the system. By mapping power and dominant narratives, we reveal leverage points for more inclusive, just, regenerative, and strategic action.
To meet the diverse needs of each project, we offer a modular set of capabilities that can stand alone or work in combination:
Designing human-centered—and system-aware—services, tools,
and systems across digital and physical touchpoints.
Designing gatherings, workshops, and dialogues that align diverse voices and catalyze action.
Creating immersive experiences that support leadership, collaboration, and systems thinking.
Designing places that foster connection, care, and collective imagination, so people can shape what’s next together.
Shaping language, visuals, and stories to clarify complexity and drive meaningful engagement.
We work towards co-designing across boundaries by bringing together government, business, civil society, and communities to align on shared challenges, refine solution concepts, and strengthen collective ownership. The lab becomes a creative commons for generating bold, feasible interventions rooted in lived realities.
We design a range of interventions—quick wins, bold bets, and long term system shifts that respond to real needs and emerging possibilities. Each solution is prototyped, tested, and refined in context, creating a dynamic portfolio that learns, adapts, and scales what works.
Systems are complex. That’s why we mix capabilities—from deep research to bold design to long-view strategy—to meet your challenge in context and support lasting change.
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